USDOT Requires Alaska and Hawaiian Airlines to Preserve Rewards Value, Critical Flight Service as Merger Moves Forward

Enforceable, upfront terms require Alaska and Hawaiian to protect value of rewards, preserve critical flight service, ensure Honolulu hub access, enhance customer benefits, and lower costs for military families

News Release from US DoT, September 17, 2024

WASHINGTON – Today, the U.S. Department of Transportation secured binding, enforceable public-interest protections from Alaska Airlines and Hawaiian Airlines prior to the close of their merger. The protections, necessary for the Department’s consideration of the airlines’ needed approvals, are aimed at preventing harms to the traveling public, rural communities, and smaller airline competitors.  As the merger moves forward, Alaska and Hawaiian are required to protect the value of rewards, maintain existing service on key Hawaiian routes to the continental United States and inter-island, preserve support for rural service, ensure competitive access at the Honolulu hub airport, guarantee fee-free family seating and alternative compensation for controllable disruptions, and lower costs for military families.  

“Our top priority is protecting the traveling public’s interest in this merger. We have secured binding protections that maintain critical flight services for communities, ensure smaller airlines can access the Honolulu hub airport, lower costs for families and service members, and preserve the value of rewards miles against devaluation,” said U.S. Transportation Secretary Pete Buttigieg. “This more proactive approach to merger review marks a new chapter of DOT’s work to stand up for passengers and promote a fairer aviation sector in America.” 

On July 15, 2024, Alaska and Hawaiian filed a transfer application requesting that DOT allow them to combine and operate international routes under one certificate – authorization required to provide air transportation as a merged carrier. The two airlines also filed an exemption application asking DOT to permit them to operate under common ownership prior to the requested transfer, which would allow them to close the deal. DOT may approve a transfer or grant an exemption if it is in the public interest, based on criteria laid out in statute. Public interest criteria include preventing unfair, deceptive, predatory, or anticompetitive practices, ensuring consumers in all regions have access to affordable service, and maintaining service for small communities and isolated areas.  

By locking in terms from Alaska and Hawaiian upfront, DOT is establishing a more proactive approach to the Department’s merger review process that prioritizes protecting the public interest from the outset, based on the Department’s clear legal authorities and responsibilities. For the first time, DOT is requiring airlines to agree to binding, enforceable public-interest protections in order to permit the airlines to close their merger. 

The protections for Alaska and Hawaiian travelers are effective as of the issuance of the exemption order and the closing of the merger and address a broader range of harms than previously considered under prior deals. They include the following: 

• Protecting the value of rewards: Alaska and Hawaiian agreed to the first-ever rewards protections against devaluation that ensure that consumers will receive the rewards, benefits, and status they have earned. Specific rewards protections include:  
• No expiration for miles earned under current programs: All HawaiianMiles miles and Alaska Mileage Plan miles earned prior to conversion into the new combined loyalty program must not expire.  
• Transfer miles at 1:1 ratio: Rewards members can transfer HawaiianMiles miles to and from Alaska Mileage Plan miles at a 1:1 ratio prior to the launch of the new combined loyalty program. Each outstanding HawaiianMiles and Alaska Mileage Plan mile must be converted into a mile in the new loyalty program at a 1:1 ratio, resulting in all members having the same number of miles before and after conversion.
• Maintain value of miles: The combined airline must not take any actions that would devalue HawaiianMiles miles, must maintain the value of each unredeemed HawaiianMiles mile earned prior to the merger closing, must honor all active HawaiianMiles promotions from prior to the merger closing, and must continue to award HawaiianMiles miles at the same or greater value. The combined airline must maintain a minimum dollar value for all miles in the new loyalty program, measured by the guest-facing value of miles redeemed for carrier-operated flights.
• Match, maintain, or increase status: Under the new combined loyalty program, the combined airline must match and maintain the equivalent status levels that HawaiianMiles members hold under the HawaiianMiles program, match and maintain status levels and conferred benefits that are equivalent to Alaska’s Mileage Plan program, and match or increase status and conferred benefits as necessary to ensure members of each existing loyalty program are treated no less favorably relative to status, including by matching or increasing members’ elite status in the new combined loyalty program, for the remainder of the applicable program year.
• No new junk fees: The combined airline must not impose change or cancellation fees on rewards redemption tickets for travel on carrier-operated flights.  
• Maintaining critical inter-island and continental routes: Hawaii’s rural island communities are uniquely dependent on the passenger and cargo services provided by Hawaiian Airlines. The combined airline must maintain robust levels of service for critical Hawaiian inter-island passenger and cargo service and for the key routes between Hawaii and the continental United States at risk of a loss of competition. 
• Preserving support for essential air service in Alaska and Hawaii: The combined airline must preserve its support for Essential Air Service in Alaska's and Hawaii’s small, rural communities where such service is a lifeline to health care, education, and economic well-being. 
• Ensuring competitive access to Honolulu hub airport: The combined airline is barred from directly or indirectly taking actions that would discriminate against new airline entrants or smaller competitors’ access to airport infrastructure as part of new or existing investments at the Daniel K. Inouye International Airport in Honolulu, a key vacation destination and hub for the State of Hawaii. 
• Guaranteeing fee-free family seating: Hawaiian Airlines must join Alaska Airlines in guaranteeing adjacent seats for children 13 or under and an accompanying adult at no additional cost for all fare types.  
• Providing alternative compensation for delays and cancellations caused by the airline: Hawaiian Airlines must join Alaska Airlines in providing a travel credit or frequent flyer miles when, due to circumstances within the control of either airline, a flight is cancelled and they wait three hours or more for a new flight, or a flight is delayed by three hours or more from the scheduled departure time. 
• Lowering costs for service members and their families: The two airlines must lower costs for the nation’s military and their families, a significant population in both Alaska and Hawaii, by waiving certain fees. Both airlines will update their customer service plans to provide at least one free standard carry-on and at least two free standard checked bags for service members and their accompanying spouse and children. They will also waive change fees for service members and their families who reschedule flights due to a military order or directive. 

On the basis of these protections, DOT has granted the airlines’ exemption, which spans the pendency of Department’s transfer review. The exemption allows Alaska and Hawaiian to close the deal and consummate their merger on the condition that they remain separate and independently operated until DOT has ruled on their transfer application. If the transfer is approved, the protections will remain in effect for six years. The exemption order and agreement can be found here. 

Since the beginning of the Biden-Harris Administration, DOT has taken historic action to improve airline passenger rights and oversight of the airline industry: 

• Created a new rule to require airlines to provide automatic cash refunds to passengers when owed.  
• The rule makes clear that airline passengers are entitled to a refund when their flight is canceled or significantly changed and they no longer wish to take that flight or be rebooked, when their checked baggage is significantly delayed, or when extra services they paid for – like Wi-Fi – are not provided. The rule also requires refunds to be automatic, prompt, in the original form of payment, and in the full amount paid.  
  Provisions of the final rule on airline refunds were fortified through the FAA Reauthorization Act of 2024 that President Biden signed into law on May 16, 2024. 
• Created a new rule to protect consumers from costly surprise airline junk fees.
• The rule fosters a more competitive airline market by requiring airlines to disclose critical extra fees upfront – like change fees and baggage fees – to ensure consumers can better understand the true cost of their travel. The rule also bans “bait-and-switch” advertising tactics and requires airlines to clearly tell passengers upfront that a seat is included with the cost of their ticket, and they don’t need to pay extra. American Airlines, United Airlines, Delta Air Lines, Alaska Airlines, Hawaiian Airlines, JetBlue, and Airlines for America have challenged this rule in court, and the court has put a temporary hold on implementation of the rule. The Department will continue to defend this rule and notes that nothing in the Court’s decision prevents airlines from voluntarily complying with this common-sense rule. If the rule were to go into effect, it would save consumers over half a billion dollars every year. 
• Expanded the Department’s capacity to review air travel service complaints by partnering with a bipartisan group of state attorneys general, which will help hold airlines accountable and protect the rights of the traveling public. Attorneys general who have signed a memorandum of understanding with DOT will be able to access the new complaint system this fall. 
• Secured enforceable guarantees from airlines to provide food, lodging, and other support when they strand passengers. After DOT launched flightrights.gov, all 10 large U.S. airlines committed to providing passengers with free rebooking, meals, hotel accommodations, and other amenities when they are responsible for causing a significant delay or cancellation. These are new commitments the airlines added to their customer service plans that DOT can legally ensure they adhere to through enforcement action. 
• Ensured airline passengers received nearly $4 billion in refunds and reimbursements owed to them – including over $600 million owed to passengers affected by the Southwest Airlines holiday meltdown in 2022.  
• Issued nearly $170 million in penalties against airlines for consumer protection violations since President Biden took office. In comparison, between 1996 and 2020, DOT collectively issued just over $70 million in penalties against airlines for consumer protection violations. 

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Alaska Airlines clears last regulatory hurdle to finalize combination with Hawaiian Airlines   

The U.S. Department of Transportation granted an exemption today allowing the transfer of international route authorities for the Alaska Airlines and Hawaiian Airlines combination, which is expected to close soon.

News Release from Alaska Airlines, Sep 17, 2024

The U.S. Department of Transportation (DOT) today issued an order under its authority to grant an exemption relating to the transfer of international route authorities in the combination of Alaska Airlines and Hawaiian Airlines.

The two companies expect to close their merger transaction in the coming days. 

The U.S. Department of Transportation (DOT) today issued an order under its authority to grant an exemption relating to the transfer of international route authorities in the combination of Alaska Airlines and Hawaiian Airlines. The two companies expect to close their merger transaction in the coming days.

In connection with the DOT’s issuance of the order, the two airlines and the DOT agreed to certain commitments. These commitments align with the plans Alaska announced at the time it signed the transaction and are consistent with its longstanding commitment to exceptional customer service, serving air service dependent communities, and an industry-leading loyalty program. These commitments do not impact the synergies of the deal, which will enhance competition and expand choice for consumers.

“We look forward to formally welcoming Hawaiian Airlines’ guests and employees into Alaska Air Group. We sincerely appreciate the exceptional care and service that employees of both companies have continued to show for one another and our guests throughout this process, and the support of both airlines’ labor unions, as we proceed to realize the vision for this combination and build a stronger future together.”

– Ben Minicucci
CEO of Alaska Air Group

More information about the combined organization will be shared in the coming days. 

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Alaska Air Group announces interim Honolulu leadership team to guide combination with Hawaiian Airlines

News Release from Alaska Air Group, Sept 17, 2024

SEATTLE AND HONOLULU — Alaska Air Group, the parent company of Alaska Airlines, announced today the interim Honolulu leadership team that will guide Hawaiian Airlines operations from transaction close through a full combination of operations under a single operating certificate with two brands – Hawaiian Airlines and Alaska Airlines.

Now that final clearance has been received from regulators, Alaska Airlines can close the transaction and shift focus to obtaining a single operating certificate from the Federal Aviation Administration (FAA). Until that time, Alaska Airlines and Hawaiian Airlines will operate as one organization with two separate airline operations, under two individual operating certificates. The interim Honolulu leadership team will lead the Hawaiian Airlines operation during this time.

When the combination was announced, it was shared that Hawaiian Airlines President and CEO Peter Ingram would step down from his role following the transaction close. Current Alaska Airlines regional president of Hawai‘i/Pacific, Joe Sprague, will be named chief executive officer of Hawaiian Airlines. In this role, Sprague will be responsible for leading all aspects of Hawaiian Airlines’ operations until the FAA grants Alaska a single operating certificate.

In addition to Sprague, several senior executives from Hawaiian Airlines will comprise the interim Honolulu leadership team. These leaders, who collectively have nearly 65 years of experience with Hawaiian Airlines, include:

EVP, Administration – Shannon Okinaka
SVP, Human Resources – Robin Kobayashi
SVP, Tech Ops (Maintenance & Engineering, Flight Ops and System Operations Control Center) – Jim Landers
VP, Airport Operations and In-Flight – Lokesh Amaranayaka
Managing Director, Safety – Terry Hill
Director, Brand and Culture – Alisa Onishi

Additionally, the current regional VP of Hawai‘i for Alaska Airlines, Daniel Chun, will serve on the Honolulu leadership team, overseeing community and cultural relations, government affairs and Hawai‘i sales.

Current Hawaiian operations leaders Bob Johnson (VP, Flight Operations), Beau Tatsumura (VP, Maintenance & Engineering) and Tom Zheng (VP, Technical Operations Business Planning & Services) will continue to report to Jim Landers during this period. Justin Doane, VP, Labor & People Relations, will continue to support Hawaiian labor relations.

“We have a unique, once-in-a-generation opportunity to combine two incredible companies with aligned values and 90+ year legacies of serving and connecting local communities. I am deeply honored to work alongside these strong leaders from Hawaiian Airlines to lead the airline’s people, operations, and brand through this transition while sustaining our commitments to safety and service,” said Sprague.

In December 2023, Alaska Air Group, Inc. (NYSE: ALK), and Hawaiian Holdings, Inc. (NASDAQ: HA) announced they entered into a definitive agreement under which Alaska Airlines will acquire Hawaiian Airlines. The combined company will unlock more destinations for consumers and expand choice of critical air service options and access throughout the Pacific region, U.S. continent and globally. The transaction is expected to enable a stronger platform for growth and competition in the U.S., as well as long-term job opportunities for employees, continued investment in local communities and environmental stewardship. Once granted a single operating certificate, the two airlines will function as a single operation with two public-facing brands, Hawaiian Airlines and Alaska Airlines.

About Alaska Airlines

Alaska Airlines and our regional partners serve more than 128 destinations across the United States, the Bahamas, Belize, Canada, Costa Rica, Guatemala and Mexico. We offer our guests a premium flying experience with award-winning customer service and an industry-leading loyalty program, Mileage Plan. With our fellow oneworld Alliance members and additional global partners, our guests have more choices than ever to purchase, earn or redeem on alaskaair.com across 30 airlines and more than 1,000 worldwide destinations. Learn more about Alaska at news.alaskaair.com and follow @alaskaairnews for news and stories. Alaska Airlines, Hawaiian Holdings, Inc. and Horizon Air are subsidiaries of Alaska Air Group. 

About Hawaiian Airlines

Now in its 95th year of continuous service, Hawaiian is Hawaiʻi's largest and longest-serving airline. Hawaiian offers approximately 150 daily flights within the Hawaiian Islands, and nonstop flights between Hawaiʻi and 16 U.S. gateway cities – more than any other airline – as well as service connecting Honolulu and American Samoa, Australia, Cook Islands, Japan, New Zealand, South Korea and Tahiti. Hawaiian Airlines, Inc. is a subsidiary of Hawaiian Holdings, Inc. (NASDAQ: HA). Additional information is available at HawaiianAirlines.com . Follow Hawaiian's Twitter updates ( @HawaiianAir ), become a fan on Facebook ( Hawaiian Airlines ), and follow us on Instagram ( hawaiianairlines ). 

COVERAGE

SA: Alaska, Hawaiian airlines merger clears final regulatory hurdle | Honolulu Star-Advertiser (staradvertiser.com)

USAT: Alaska and Hawaiian airlines prep for merger with new flyer promises (usatoday.com)

CB: Alaska Airlines Gets Green Light To Buy Hawaiian Airlines After Meeting Certain Terms - Honolulu Civil Beat

SA: Hawaiian Airlines to get new leadership after merger closes with Alaska | Honolulu Star-Advertiser (staradvertiser.com)

SN: Alaska Airlines announces new leadership team (spectrumlocalnews.com)

KHON: Experts say 'Hawaiian employees to do fine in long term' (khon2.com)

Big Q: What do you think of the $1.9 billion Alaska-Hawaiian airlines merger? | Honolulu Star-Advertiser (staradvertiser.com)

SA: New Hawaiian Airlines CEO details ‘Day 1’ of now-merged company | Honolulu Star-Advertiser (staradvertiser.com)

Can Alaska Airlines Fix Hawaiian’s LAX Mess? - Beat of Hawaii

Why Southwest Hawaii Flights Could Be in Jeopardy Now - Beat of Hawaii

Alaska Airlines completes acquisition of Hawaiian Airlines, expanding benefits and choice for travelers  - Alaska Airlines News